LAS VEGAS, NV (April 19, 2009) — Panasonic Corporation, a world leader in High Definition technology, today announced it will start developing a professional 3D Full HD production system. The system, which is expected to be the first of its kind in the industry, consists of a twin-lens P2 professional camera recorder and a 3D-compatible High Definition Plasma display. Panasonic will exhibit concept models of the 3D system at its booth (Central Hall #3712) at NAB 2009 to be held in Las Vegas, Nevada from April 20, 2009.

Panasonic is exhibiting a conceptual model of a 3D Full HD Camera Recorder at the 2009 NAB Show where it announced it would start development of a 3D Full HD Production System.

With Hollywood studios moving towards creation of more 3D entertainment content, Panasonic successfully debuted the world’s first 3D Full HD Plasma Home Theater System based on Plasma display and Blu-ray Disc technologies at the CEATEC trade show in Japan in September 2008. More recently, the company also established the Advanced Authoring Center within Panasonic Hollywood Laboratory in February 2009 to support Hollywood studios in developing 3D Full HD Blu-ray Disc titles.

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